It’s not uncommon for young entrepreneurs to focus on tactics at the expense of also setting appropriate goals and developing core strategies. It’s easy to fall into this trap when you see someone else successfully executing a tactic – and trying to duplicate their success by doing the same thing.
If you want to read more about this subject, you might be interested in today’s post on the crowdSPRING blog – New to the world: strategic marketing for startups and small business.
Do you agree that it’s impossible to succeed without clear goals and strategies? Are tactics enough?